Brands that can create personalized content that is relevant and effectively tells a story
can connect with their audience to break through the clutter. Our content marketing
strategy and solutions grab the attention of your audience, help you stand out, and meet
your customers’ needs in every step of the buyer’s journey.
We plan, write, and analyze content by employing strategies such as buyer persona
identification, keyword research, brand monitoring, content audit and post tracking and
scheduling.
Web Content
The web content strategy and marketing focus on creating content primarily for your audience while being rank worthy in search engine results pages. Our tailored content will touch on the various search intents using relevant keywords and topic clusters. In addition, various publications and blogposts will be placed on other reputable websites with a backlink to your website, thus, increasing web traffic and SEO ranking.
Social Media Content
Our team will creatively curate social media focused content to achieve the objectives below:
• Increase brand awareness
• Establish your brand as a thought leader
• Stay top of mind
• Generate leads to boost conversions
• Increase loyalty
Allow PDM to curate valuable content in various forms (text-based/blogs, infographics, videos, pictures, etc.) for your various digital channels (website and social media)